4VI (formally Tourism Vancouver Island) and Tourism Cowichan are inviting quotations from qualified creative agencies to design, develop and launch a new website for tourismcowichan.com. As well as the website redesign, we are inviting quotations to develop a refreshed tourism brand for the Cowichan region and demonstrate how it can be effectively communicated by the organization.
There are two separate RFQ’s for these projects.
While the majority of the population of Cowichan reside along the east coast amongst lush farmland, stunning beaches and picturesque communities – this area covers the country between Port Renfrew and near Bamfield on the west coast, and Malahat and Nanaimo on the eastside of Vancouver Island. It includes the communities of Chemainus, Cobble Hill, Cowichan Bay, Cowichan Station, Crofton, Duncan, Genoa Bay, Glenora, Honeymoon Bay, Ladysmith, Lake Cowichan, Malahat, Maple Bay, Mesachie Lake, Mill Bay, Shawnigan Lake, Westholme, Yellow Point and Youbou.
Request for Quotation: Tourism Cowichan Brand Refresh
The primary goal of this effort is to evolve the Cowichan destination brand to better reflect the unique characteristics of the region and better represent the interests of all stakeholders. The successful proponent will help identify clear differentiators in the Cowichan region and clearly communicate these within the refreshed brand. The brand refresh will consist of a series of supporting deliverables including, but not limited to:
- A brand launch campaign
- A refreshed look and feel to the print guide
- A complete brand style guide
- A new consumer website (optional)
Request for Quotation: tourismcowichan.com Site Redesign
Deadline for submission: Wednesday, August 10th at 5:00 pm PST.